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Sarasota Memorial Once Again Named Consumers' Preferred Hospital

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For the 12th consecutive year, Sarasota Memorial Health Care System was named the Consumer Choice Award winner for the Sarasota-Bradenton-Venice metropolitan area by the National Research Corporation.

The award for 2009-2010 identifies hospitals that health care consumers have chosen as having the highest quality and image ratings in more than 300 markets throughout the nation. Of the 3,200 hospitals named by consumers in the study, the winning facilities rank highest in their Core Based Statistical Areas (CBSAs), as defined by the US Census Bureau. The study surveyed over 250,000 households representing over 450,000 consumers in the contiguous 48 states and the District of Columbia.

"Sarasota Memorial is delighted to earn this recognition from our community members,” said Sarasota Memorial CEO Gwen MacKenzie. "The award is a reflection of our physician and hospital staff's commitment to delivering the highest quality of care.”

National Research Corporation – an independent health care performance measurement company based in Lincoln, Neb – annually provides Consumer Choice Awards for the most-preferred hospitals in over 300 U.S. markets. Winners, named in Modern Healthcare magazine, are selected from the nation's most comprehensive, nationwide consumer health care profile, the NRC Healthcare Market Guide. It's data represents consumer surveys from over 250,000 households in the U.S. Consumer Choice Awards for hospitals are based on consumer preference responses.

"Healthcare has become an increasingly important issue across the country and empowered consumers are making decisions for themselves and their families when selecting their healthcare facilities and services," said Ginny Martin, president of NRC's Ticker Division said. "As care options multiply and financial challenges remain strong, consumer perception of quality continues to grow in importance. Dedication to providing high quality healthcare has become essential for all hospitals. In the face of adversity, these Consumer Choice award winners exemplify the dedication it takes to provide quality healthcare to their communities, and we are please to honor them through the eyes of their patients."

Date Published: October 30, 2009

Media Contact: Kim Savage
Phone: (941) 917-6271

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